1) INTEGRITY. We act with Integrity in everything we do.

2) ACCOUNTABLE. We are Accountable to our customers and deliver on our promises.

3) QUALITY. We demand the highest levels of quality from our team and suppliers to the benefit of customers.

4) RESPECT. We respect the rights, safety, and cultures of our labor forces.

5) LEARN. We are open minded and look for the opportunities to learn regardless of how it arises.

6) SHARE. We create a nice ecosystem where our staff, owners and customers create valuable products and share the benefit.

7) FAIR. We behave fairly and kindly.

8) PROMISE. We do not promise to be the cheapest but we promise to provide customers with the “BEST VALUE FOR MONEY”.